ABOUT US – THE STORY OF EXCLWELL
EXCLWELL Vegetarian Food Industrial Co., Ltd. was founded in 1998, the family of founder that has adhered to a vegetarian diet for over 40 years. Guided by the principles of "heritage" and "integrity," the company is dedicated to producing plant-based vegetarian foods as alternatives to meat. Committed to food safety, every product undergoes strict production and inspection standards, meeting vegetarian food regulations and earning international HACCP and SGS food safety certifications.
Customer experience is at the core of EXCLWELL’s brand value. In addition to launching festive gift packs for various holidays, the company adheres to the management idea of "enthusiastically serving customers and continuously improving quality." From the very start of gluten-processed food production, EXCLWELL developed soy fiber processing technology in 2000, followed by seafood product technology. As of now, the company has independently produced hundreds of goods, successfully transitioning into a diversified vegetarian food production factory.
Our products are available not only in Malaysia but also in Singapore, mainland China, Taiwan, Hong Kong, Indonesia, Australia, New Zealand, Canada, Thailand, and Vietnam, among other locations. We have recently expanded our marketing collaborations into European countries to increase our international market presence.
The abrupt onset of the pandemic in 2020 took the firm off unprepared. Despite this, EXCLWELL elected to move forward by launching a new product line: VEGAN Ready Meal Packages. These kits not only assist rookie cooks avoid culinary disasters, but they also fulfill expats' homesickness, resulting in a sales breakthrough in 2021.
Our goal is to remain at the forefront of our industry by developing and promoting more creative and high-quality products. We ensure strict quality control of all raw materials, adopt better technologies, and focus on nurturing specialized talents. We are committed to eradicating unscrupulous vegetarian products, allowing more people to eat vegetarian food with confidence and peace of mind, and fall in love with vegetarianism. We advocate for non-violence and environmental protection, starting with us.
鸿缘素食品工业有限公司最早成立于1998年，创始人一家茹素长达40余年，是以“传承、诚信”为理念，致力于生产纯植物性成分的素食品来代替肉类的需求。公司坚持以食品安全为目标，每一样产品都有严格的制作及检验标准，除符合素食品规范，产品皆荣获国际认可的HACCP及SGS食品安全认证。
顾客体验是鸿缘品牌资产核心诉求，除了在各种节日推出应景的大礼包，公司也秉着“热诚服务客户，持续完善质量”的管理方针，从早期生产面筋加工食品，到2000年开始引进大豆纤维加工技术，而后再引进海鲜类产品技术，至今已自主研发超过数百种产品，成功转型为产品多元化的素食品生产工厂。
至今为止，我们的产品除了在全马各地销售，在新加坡、中国大陆、台湾、香港、印尼、澳洲、纽西兰、加拿大、泰国、越南等地也有销售，近来也在推进与欧洲国家的行销通路，扩大国际市场。
EXCLWELL, EVER EAT WELL
Customer experience is at the core of EXCLWELL’s brand value. In addition to launching festive gift packs for various holidays, the company adheres to the management idea of "enthusiastically serving customers and continuously improving quality." From the very start of gluten-processed food production, EXCLWELL developed soy fiber processing technology in 2000, followed by seafood product technology. As of now, the company has independently produced hundreds of goods, successfully transitioning into a diversified vegetarian food production factory.
Our products are available not only in Malaysia but also in Singapore, mainland China, Taiwan, Hong Kong, Indonesia, Australia, New Zealand, Canada, Thailand, and Vietnam, among other locations. We have recently expanded our marketing collaborations into European countries to increase our international market presence.
The abrupt onset of the pandemic in 2020 took the firm off unprepared. Despite this, EXCLWELL elected to move forward by launching a new product line: VEGAN Ready Meal Packages. These kits not only assist rookie cooks avoid culinary disasters, but they also fulfill expats' homesickness, resulting in a sales breakthrough in 2021.
Our goal is to remain at the forefront of our industry by developing and promoting more creative and high-quality products. We ensure strict quality control of all raw materials, adopt better technologies, and focus on nurturing specialized talents. We are committed to eradicating unscrupulous vegetarian products, allowing more people to eat vegetarian food with confidence and peace of mind, and fall in love with vegetarianism. We advocate for non-violence and environmental protection, starting with us.
鸿缘素食品工业有限公司最早成立于1998年，创始人一家茹素长达40余年，是以“传承、诚信”为理念，致力于生产纯植物性成分的素食品来代替肉类的需求。公司坚持以食品安全为目标，每一样产品都有严格的制作及检验标准，除符合素食品规范，产品皆荣获国际认可的HACCP及SGS食品安全认证。
顾客体验是鸿缘品牌资产核心诉求，除了在各种节日推出应景的大礼包，公司也秉着“热诚服务客户，持续完善质量”的管理方针，从早期生产面筋加工食品，到2000年开始引进大豆纤维加工技术，而后再引进海鲜类产品技术，至今已自主研发超过数百种产品，成功转型为产品多元化的素食品生产工厂。
至今为止，我们的产品除了在全马各地销售，在新加坡、中国大陆、台湾、香港、印尼、澳洲、纽西兰、加拿大、泰国、越南等地也有销售，近来也在推进与欧洲国家的行销通路，扩大国际市场。
EXCLWELL, EVER EAT WELL
疫起素食，创新素食 — 把握时机，创造奇迹
2020年突如其来的一场疫情打得公司措手不及，但尽管如此，公司依旧选择破风前进，为迎合趋势而推出的新产品 – 蔬食料理包，不仅让厨艺小白告别黑暗料理，也让身在异乡的游子们满足对家乡的思念，而此举更让公司在2021年突破原定销售额。
愿景与使命
公司将会走在时代的尖端，继续研发及推广更多创新且品质保证的产品，除了对所有原材料进行严格的把关，引进更好的技术，更会专注培养专才。我们杜绝黑心素食，让更多的人主动且安心的食用，爱上素食。鼓励不杀生，环保救地球，由我们做起。
核心价值
传承传统文化，建立一家人观念
团结合作诚信，培养高尚的品格
加强品质管理,弘扬素风行天下
EXCLWELL, EVER EAT WELL
团结合作诚信，培养高尚的品格
加强品质管理,弘扬素风行天下
EXCLWELL, EVER EAT WELL
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